The Miss World and Miss Universe beauty pageants are collectively known as the “two major beauty pageants in the world” and have a long history of half a century since their establishment in 1951. Miss World is the world’s oldest and most prestigious beauty pageant, as well as the largest and most influential super beauty pageant in the world. Aurora-Seide, as a co organizer of the “Miss World” event, fully participated in the Zhejiang region of China.


As the co organizer of the “Miss World” competition in Zhejiang, China, Aurora perfectly combines the beauty of silk with the beauty of beauties, using scarves as the most beautiful decoration unique to women, allowing the “Miss World” to perform the most magnificent show with oriental temperament. Aurora’s senior image designer tailors the most suitable scarf matching style for the contestants, interpreting beauty with scarves.






After a fierce competition, the first, second, and third place winners were announced, and Aurora Chairman Deng Tao took the stage to deliver a speech. The Miss World Zhejiang Finals have come to a successful conclusion, and the advanced contestants are about to face the national finals.





Aurora Silk’s exquisite Taiwanese printing technology, comparable quality to Herm è s, and a design team led by Chinese master craftsman Deng Tao at home and abroad perfectly present the beauty of silk. Currently, nearly 70 ambassadors from China have endorsed Aurora’s products. Aurora, let Chinese silk be presented to the world in its most beautiful form.
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