Hermes Textile Holdings CEO praises Aurora: Chinese silk craftsmanship recognized by top international peers
When Aurora’s orange gift box was handed over to Xavier Lepingle, Vice President of the French Textile Enterprise Federation and CEO of Herm è s Textile Holdings, this interaction became a milestone moment for Chinese silk brands to “benchmark against the international top” – as a benchmark representative in the global luxury textile industry, Mr. Lepingle’s thumbs up was a heavyweight affirmation of Aurora’s craftsmanship strength.
Hermes’ silk craftsmanship has always been the ceiling of the industry, and Aurora’s recognition from its textile holding CEO is precisely due to its “jacquard+double-sided same flower and different color matching” technology, which not only inherits China’s intangible cultural heritage genes, but also directly proves that it has reached the international top level. From being selected as an authoritative book on international sericulture to being recognized by the President of the Italian Silk Association and the head of Hermes Textile, Aurora is elevating Chinese silk from a “cultural symbol” to a “competitor in the global high-end textile industry”.
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